Arcade

Arcade is a fashion brand established in 2012 by a group of friends with the common passion for skateboarding. It all started with the desire to find a logo, a name, an idea that represented this group’s passion and sense of belonging. This is how Federico Covarelli, creator of the brand, made the logo, which consists of an arcade, a symbol of the city of Bologna and the main place where this group of friends met together to skate. For the brand the arcade represents the place where the various underground activities of Bologna are born and develop, such as skateboarding, hip hop, bmx etc.

PRODUCTS

The collection includes caps, T-shirts, sweatshirts, and accessories.
The brand’s target is young people aged 14 to 25 who love the philosophy behind the brand, which is linked to the world of streetwear, hip hop and skateboarding. The idea behind the brand is to create high-quality products, 100% made in Italy. The products, originally distribuited by word of mouth among Bologna’s high school students, are now available in a few selected stores and by e-commerce.

CONTACTS

+39 3277385926
info@arcadebrand.com
www.arcadebrand.com

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